Privacy Policy for A Better Pet
Last updated: May 18, 2022
A Better Pet (“we,” “us,” or “our”) is committed to protecting the privacy of visitors to https://abetterpet.com (the “Site”) and customers who purchase our products or use our services. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information. By accessing or using our Site, you agree to the practices described in this policy.
1. Information We Collect
1.1 Information You Provide
- Account & Purchases: When you create an account or place an order, we collect your name, billing/shipping address, email address, phone number, and payment information.
- Newsletter & Marketing: If you subscribe to our newsletter, we collect your name and email address.
- Contact & Support: When you submit inquiries via our contact form or email us (e.g., at rachel@abetterpet.com), we collect the information you provide (such as name, email address, phone number, and message content).
1.2 Information We Automatically Collect
- Usage Data: Information about your device (e.g., IP address, browser type, operating system), pages you view, referral URLs, and the date/time of requests.
- Cookies & Tracking Technologies: We use cookies and similar tracking technologies to personalize your experience, remember preferences, and analyze site traffic. You can manage cookies via your browser settings; however, disabling cookies may limit certain Site functionalities.
2. How We Use Your Information
We use the information we collect for the following purposes:
- Order Fulfillment
- To process and ship your orders, manage returns, and provide customer support.
- Account Management
- To set up and maintain your account, verify your identity, and communicate important updates.
- Marketing & Promotions
- To send you newsletters, promotional offers, and other marketing communications (you may opt out at any time).
- Site Improvement & Analytics
- To understand how users interact with our Site, improve functionality, and tailor content.
- Legal & Security
- To comply with legal obligations, enforce our Terms of Service, detect and prevent fraud, and protect the security of our Site and users.
3. Sharing Your Information
We do not sell your personal information. We may share your information with:
- Service Providers: Third-party vendors that help us operate our Site (e.g., payment processors, shipping carriers, email service providers).
- Analytics & Advertising Partners: To track usage and deliver relevant advertisements (subject to your cookie preferences).
- Legal Authorities: If required by law, to respond to legal process, or to protect our rights or the safety of others.
- Business Transfers: In connection with a merger, acquisition, or sale of assets, provided that personal data remains subject to this Privacy Policy.
4. Third-Party Services
Our Site may include links to third-party websites or services (e.g., social media platforms, analytics tools). This Privacy Policy does not apply to those websites; please review their privacy policies before providing any personal information.
5. Security
We implement industry-standard technical and organizational measures (such as SSL encryption, access controls, and regular security assessments) to protect your personal information from unauthorized access, use, or disclosure. However, no method of transmission or storage is 100% secure; we cannot guarantee absolute security.
6. Your Rights
Depending on your jurisdiction, you may have the right to:
- Access the personal data we hold about you.
- Correct inaccurate or incomplete data.
- Delete or restrict processing of your data.
- Object to certain processing activities, including marketing.
- Data portability: Receive your data in a structured, commonly used format.
To exercise any of these rights, please contact us at rachel@abetterpet.com. We will respond in accordance with applicable law.
7. Children’s Privacy
Our Site is not directed to children under 16. We do not knowingly collect personal information from minors. If you become aware that a minor has provided us with personal data, please contact us, and we will promptly delete such information.
8. International Data Transfers
If you are located outside the United States, please note that your data may be transferred to, stored, and processed in the U.S., where data protection standards may differ. By using the Site, you consent to such transfers.
9. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. When we make material changes, we will post the revised policy on this page with an updated “Last updated” date. Your continued use of the Site after changes constitute your acceptance of the revised policy.
10. Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please reach out:
A Better Pet
Email: rachel@abetterpet.com
Thank you for trusting A Better Pet with your information. We are committed to keeping your data safe and secure.